Costa del Mar shades!

Along with making the best shades out there, Costa del Mar finds time to document the decades-long fight over a highway proposed to cut through a wild Alaskan wilderness.

The heritage of this awesome sunglass line lies with a band of hard-core offshore fishing outfitters in the Caribbean and Gulf of Mexico. Along with sunscreen and a nose for the big one, a durable, dependable pair of shades is essential for this lifestyle. So today, Costa offers a 100% polarized, lifetime-guaranteed line of some 50+ frame styles, multiple lens choices, stainless steel hinges that don't rust or corrode, and innovative nose & ear pieces that actually get grabbier on your skin when you sweat.

Take a look at the whole product line.

Customers say things like... "Whoa. Check out the fish... I never knew I could see in the water like that". "Look at the colors, man!" and best of all, to paraphrase Will Smith in Independence Day... "I GOT to get me some of these!"

Dealers say they love the margins, the quality of the product, and the excellent returns they get from a small footprint of real estate in their shops. Orders start as small as just a few pairs.

From the stylish, light-as-a-feather Ballast to the tough as nails Zane, your only dilemma will be which style you like best.

Ruby Creek has a good stock of samples so you can see for yourself just what it's all about. Just be sure to invite me out on a sunny day.